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¿ From the CSE


Our Continued Relevance How you can share Scouting’s remarkable story.


FOR THE PAST CENTURY, Scouting has helped shape young people into suc- cessful, mindful American citizens who work to improve and give back to their communities. I’m proud of our Scouts’ accomplishments from the national level to each unit across the country. And I know you are, too. Each year, we’re given the opportunity through our congressional


charter to share with our peers the impact of Scouting in America. The annual Report to the Nation, delivered to Congress in February by a diverse Scout delegation, is the placard upon which we showcase our accomplishments and our continued relevance in today’s society. The Report covers the BSA’s role as an organization; the programs and


initiatives we support; and our major accomplishments and contributions during the past year. It includes important information such as volunteer hours, number of youth served, organizational goals, and key achievements. But the Report goes far beyond the


borders of Washington, D.C. I look at the Report to the Nation as an open door—a unique opportunity for local councils, districts, and units to show their neigh- bors exactly what we’re made of and what Scouting offers to America’s youth. That’s why I want to challenge each


of you to seize the opportunity to make the Report yours. By combining national data with local statistics, you can easily compile a Report to the State or even a Report to the Community to paint a picture of Scouting’s remarkable accom- plishments and contributions from the past year. With the Report to the


Nation in hand, you have a relevant and timely opportunity to get in front of media, elected officials, current and potential donors, council board members, schools, and others to show why Scouting matters. The details of the report will be made available to local councils in late


January, along with resources that include a template report, playbook that provides suggestions for implementation, template news release, fact sheets, and graphic assets such as infographics and videos. I hope you’ll take this message to heart and heed the call. Report to the


Nation is a presentation of who we are and what we do as a community. Thus, we each own a little piece of it. You can access more information through your local council and at


scouting.org.


Scoutîng VOL. 101, NO. 1  JAN-FEB 2013 J. Warren Young Publisher


J. D. Owen Editor in Chief Magazine Division


John R. Clark Managing Editor Bryan Wendell Senior Editor


Gretchen Sparling Associate Editor Scott Feaster Design Director


Elizabeth Hardaway Morgan Senior Art Director


W. Garth Dowling Director of Photography Edna J. Lemons Photo Editor Bryan Wursten Online Editor


Linda Lawrence Assistant to the Managing Editor


Bob Wiemers Operations Director


Lenore Bonno Print Production Control Specialist


Lisa Hott Advertising Production Manager


Marcie Rodriguez Imaging Artist John W. Ingram Circulation Director


Judy Bramlett Customer Relations Manager


Eugene Handon Traffic Manager Brian Cabanban Business Manager Jillian Foley Marketing Specialist


Michael Antonio Advertising Sales Assistant


Special Contributors


Jeff Csatari, Cliff Jacobson, Josh Piven, H. Kent Rappleye, Stephen Regenold, Larry Rice, Robert Sugar


Barry Brown Director of Advertising


EAST COAST SALES: (212) 532-0985 Kenneth Lipka, Patricia Santangelo, Regional Advertising Managers


MIDWEST SALES: (312) 629-5230 Mark Adeszko, Publisher’s Representative


WEST COAST SALES: (818) 972-9650 Chuck Carroll, Publisher’s Representative


CLASSIFIED AD SALES: (972) 580-2398 Stacy Lee


The President of the United States BARACK OBAMA Honorary President BSA


Wayne Perry President BSA Wayne Brock Chief Scout Executive


James B. Kobak Chairman Magazines Advisory Committee


SUBSCRIPTIONS: (866) 584-6589


SCOUTING MAGAZINE (ISSN 0036-9500) is published five times a year by the Boy Scouts of America, P.O. Box 152079, Irving, TX 75015-2079. Issues are January-February, March-April, May-June, September-October, November-December.


Copyright © 2013 by the Boy Scouts of America. All rights thereunder reserved; anything appearing in Scouting may not be reprinted either wholly or in part without written permission. Send stamped, self- addressed envelope with unsolicited manuscripts, photos, illustrations. Scouting will not be responsible for manuscripts, photos, illustrations in its office or in transit. Postmaster: Send address change to Scouting magazine, P.O. Box 152401, Irving, TX 75015-2401.


WAYNE BROCK CHIEF SCOUT EXECUTIVE


4 S COUTING ¿ JANUARY•FEBRUARY 2013


Periodical postage paid at Irving, Tex., and at addi- tional mailing offices. ADDRESS CHANGE OR MISSED COPIES: Notify Scouting magazine, P.O. Box 152401, Irving, TX 75015-2401. Send label from old copy, or give name, address, Scouting unit, and position (for change of address give both old and new addresses).


All registered Scouters receive Scouting magazine. $2 of the registration fee is for the subscription.


Printed and bound by Quad/Graphics.


ROGER MORGAN/BSA FILE


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