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¿ From the CSE

Our Continued Relevance How you can share Scouting’s remarkable story.

FOR THE PAST CENTURY, Scouting has helped shape young people into suc- cessful, mindful American citizens who work to improve and give back to their communities. I’m proud of our Scouts’ accomplishments from the national level to each unit across the country. And I know you are, too. Each year, we’re given the opportunity through our congressional

charter to share with our peers the impact of Scouting in America. The annual Report to the Nation, delivered to Congress in February by a diverse Scout delegation, is the placard upon which we showcase our accomplishments and our continued relevance in today’s society. The Report covers the BSA’s role as an organization; the programs and

initiatives we support; and our major accomplishments and contributions during the past year. It includes important information such as volunteer hours, number of youth served, organizational goals, and key achievements. But the Report goes far beyond the

borders of Washington, D.C. I look at the Report to the Nation as an open door—a unique opportunity for local councils, districts, and units to show their neigh- bors exactly what we’re made of and what Scouting offers to America’s youth. That’s why I want to challenge each

of you to seize the opportunity to make the Report yours. By combining national data with local statistics, you can easily compile a Report to the State or even a Report to the Community to paint a picture of Scouting’s remarkable accom- plishments and contributions from the past year. With the Report to the

Nation in hand, you have a relevant and timely opportunity to get in front of media, elected officials, current and potential donors, council board members, schools, and others to show why Scouting matters. The details of the report will be made available to local councils in late

January, along with resources that include a template report, playbook that provides suggestions for implementation, template news release, fact sheets, and graphic assets such as infographics and videos. I hope you’ll take this message to heart and heed the call. Report to the

Nation is a presentation of who we are and what we do as a community. Thus, we each own a little piece of it. You can access more information through your local council and at

Scoutîng VOL. 101, NO. 1  JAN-FEB 2013 J. Warren Young Publisher

J. D. Owen Editor in Chief Magazine Division

John R. Clark Managing Editor Bryan Wendell Senior Editor

Gretchen Sparling Associate Editor Scott Feaster Design Director

Elizabeth Hardaway Morgan Senior Art Director

W. Garth Dowling Director of Photography Edna J. Lemons Photo Editor Bryan Wursten Online Editor

Linda Lawrence Assistant to the Managing Editor

Bob Wiemers Operations Director

Lenore Bonno Print Production Control Specialist

Lisa Hott Advertising Production Manager

Marcie Rodriguez Imaging Artist John W. Ingram Circulation Director

Judy Bramlett Customer Relations Manager

Eugene Handon Traffic Manager Brian Cabanban Business Manager Jillian Foley Marketing Specialist

Michael Antonio Advertising Sales Assistant

Special Contributors

Jeff Csatari, Cliff Jacobson, Josh Piven, H. Kent Rappleye, Stephen Regenold, Larry Rice, Robert Sugar

Barry Brown Director of Advertising

EAST COAST SALES: (212) 532-0985 Kenneth Lipka, Patricia Santangelo, Regional Advertising Managers

MIDWEST SALES: (312) 629-5230 Mark Adeszko, Publisher’s Representative

WEST COAST SALES: (818) 972-9650 Chuck Carroll, Publisher’s Representative

CLASSIFIED AD SALES: (972) 580-2398 Stacy Lee

The President of the United States BARACK OBAMA Honorary President BSA

Wayne Perry President BSA Wayne Brock Chief Scout Executive

James B. Kobak Chairman Magazines Advisory Committee

SUBSCRIPTIONS: (866) 584-6589

SCOUTING MAGAZINE (ISSN 0036-9500) is published five times a year by the Boy Scouts of America, P.O. Box 152079, Irving, TX 75015-2079. Issues are January-February, March-April, May-June, September-October, November-December.

Copyright © 2013 by the Boy Scouts of America. All rights thereunder reserved; anything appearing in Scouting may not be reprinted either wholly or in part without written permission. Send stamped, self- addressed envelope with unsolicited manuscripts, photos, illustrations. Scouting will not be responsible for manuscripts, photos, illustrations in its office or in transit. Postmaster: Send address change to Scouting magazine, P.O. Box 152401, Irving, TX 75015-2401.



Periodical postage paid at Irving, Tex., and at addi- tional mailing offices. ADDRESS CHANGE OR MISSED COPIES: Notify Scouting magazine, P.O. Box 152401, Irving, TX 75015-2401. Send label from old copy, or give name, address, Scouting unit, and position (for change of address give both old and new addresses).

All registered Scouters receive Scouting magazine. $2 of the registration fee is for the subscription.

Printed and bound by Quad/Graphics.


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